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Social Media Marketing: The Next Generation of Business Engagement
Social media has become a central component of marketing: Collaborative, social technology is now moving across the organization, into business functions ranging from HR and legal to product management and the supply chain. Social Media Marketing: The Next Generation of Business Engagement is the perfect book for marketers, business unit managers and owners, HR professionals and anyone else loo…
- Edition
- -
- ISBN/ISSN
- 0470634030
- Collation
- 408 pages
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How to Write a Better Thesis
From proposal to examination, producing a dissertation or thesis is a challenge. Grounded in decades of experience with research training and supervision, this fully updated and revised edition takes an integrated, down-to-earth approach drawing on case studies and examples to guide you step-by-step towards productive success. Early chapters frame the tasks ahead and show you how to get star…
- Edition
- 3
- ISBN/ISSN
- 978-3-319-04286-2
- Collation
- -
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