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Image of Switch: mengubah situasi ketika perubahan sulit terjadi
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Switch: mengubah situasi ketika perubahan sulit terjadi

Chip Heath & Dan Heath - Personal Name;

Hambatan terbesar membuat perubahan adalah konflik yang terbentuk dalam otak kita, begitu menurut Chip dan Dan Heath dalam buku ini. Ahli-ahli psikologi telah menemukan bahwa pikiran kita diatur oleh dua sistem yang berbeda--pikiran rasional dan pikiran emosional--yang saling bersaing untuk mengendalikan diri kita. Pikiran rasional menginginkan tubuh langsing bak model; pikiran emosional menginginkan cheesecake yang menggiurkan. Pikiran rasional menginginkan adanya perubahan dalam pekerjaan; pikiran emosional menginginkan segalanya seperti apa adanya sekarang. Pertentangan ini menyulitkan upaya perubahan--namun begitu pertentangan ini ditaklukkan, perubahan akan datang dengan cepat.rnrnDalam Switch, Heath bersaudara memperlihatkan bagaimana orang-orang yang biasa kita kenal sehari-hari--pegawai dan manajer, orangtua, dan perawat--telah menyatukan kedua sistem pikiran dan mendapat hasil yang luar biasa


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Detail Information
Series Title
-
Call Number
153.8 HEA s
Publisher
Jakarta : Palgrave Macmillan., 2002
Collation
-
Language
Indonesia
ISBN/ISSN
9.7897922638E+12
Classification
153.8 HEA s
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
Pengembangan diri
Specific Detail Info
-
Statement of Responsibility
-
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No other version available

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