BOOKS

Venture catalyst: the five strategies for explosive corporate growth

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Maintaining steady revenue & earnings growth is the most challenging goal for corp. leaders today. Here is a new model for assessing growth opportun. & launching successful ventures, whether doing it alone or with partners. This insider's perspective is from co's. such as Johnson & Johnson, Intel, GE, & Corning, as well as insights from venture capital. & successful entrepren., on the challenges & advantages of corp. venturing. Demonstrates how ventures can create corp. & shareholder wealth by leveraging intellectual property, stimulating innovation, providing a window on new technol., & entering emerging markets with speed -- delivering this year's revenues while building a pipeline of platforms, products, & technol. for the future

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Detail Information

Series Title

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Call Number

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Publisher

Cambridge, Mass : Perseus Publ.,., 2001

Collation

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Language

English

ISBN/ISSN

0-7382-0407-2

Classification

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Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Business Economics
Entrepeneurship

Specific Detail Info

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Statement of Responsibility

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