EBOOKS

This Is Marketing: You Can't Be Seen Until You Learn to See

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Now, for the first time, Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.

Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads and spammy email funnels.

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Availability

Detail Information

Series Title

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Call Number

658.8 GOD t

Publisher

: Portfolio., 2018

Collation

288 pages

Language

English

ISBN/ISSN

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Classification

658.8

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Marketing

Specific Detail Info

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Statement of Responsibility

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Other version/related

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